Esports Demographics
A demographic is statistical data that describes groups of people, such as their age and gender.
In Esports, demographics are used to understand who plays, who watches, and who competes professionally.
Overall, the Esports audience is young and male-dominated, with over half of players under the age of 35.
Key demographics you should know
These key facts are commonly assessed and should be remembered:
- Over 50% of Esports players are under 35 years old.
- The term “demographics” refers to statistical data on age, gender, and diversity.
- The typical Esports audience is 71% male and 29% female.
- Esports professionals are usually aged between 21 and 26.
- Esports players are typically male and aged between 16 and 34.
UK Esports Demographics
In the UK, Esports has a growing audience and player base.
- Around 6 million people in the UK are Esports fans.
- Around 4 million people in the UK play Esports competitively.
- 80% of the audience is aged 16 to 24.
- 64% of the audience is male.
- 36% of the audience is female.
Projection: The number of female spectators in UK Esports is expected to increase each year.
International Esports Demographics
Globally, eSports audiences are spread across a wider age range but remain male-dominated.
- 31% of eSports audiences are aged 16 to 24.
- 35% of eSports audiences are aged 25 to 34.
- 71% of eSports audiences are male.
Projection: Internationally, the number of female spectators is expected to increase each year.
Understanding demographics helps organisations and sponsors make informed decisions in eSports. By analysing age and gender data, it is clear that eSports has a young, predominantly male audience, both in the UK and internationally. However, participation and viewership are changing over time, with female audiences expected to continue growing.